Honor Displaces Xiaomi and Other Brands from Russia

It was only when the well-known trademark Honor separated from Huawei that the company immediately announced its plans for 2021. The company’s management officially declared the opening of hundreds of stores under its own brand across Russia. Khabarovsk, Sochi, Volgograd, Moscow – everything points to Honor displacing Xiaomi and other brands from Russia.

Considering recent global events, when the well-known Chinese brand Xiaomi tarnished its reputation by releasing defective smartphones, Honor has a chance to achieve the desired result. Of course, dozens of other brands are present in the market, and the battle is serious. But the Chinese manufacturer has a joker in the deck – China has not imposed sanctions against Russia. This means Honor will receive more quotas. And perhaps even a whole factory will be built for mobile device production.

Honor Displaces Xiaomi and Other Brands from Russia

The Honor brand is not only about high-quality smartphones in the mid-range and budget segments. Under this trademark, the company produces various gadgets, TVs, electronics, and even computer equipment. Due to low popularity, little is known about these products outside China. But now, there are official representatives, even in cities with populations over a million. It can already be confidently said that Honor is intentionally displacing Xiaomi and other brands from Russia. And this will happen next year.

It remains only to hope that the quality of Chinese manufacturer’s products will remain at the same high level as in 2020. After all, if we recall the history of Chinese brands, Lenovo and Xiaomi also had everything under control. Then, the companies decided to save on production and handed everything over to OEM partners. This marked the end of the story of brands falling in the eyes of consumers.